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Joost de Valk

Joost is an internet entrepreneur from Wijchen, the Netherlands. He is the founder of Yoast, and married to Yoast's CEO Marieke, they have 4 kids together.

Yoast joins Newfold

Today we announced that Yoast will join Newfold Digital. Marieke and myself, as well as Omar, Chaya and Thijs have sold our shares. We will, however, all remain in our current roles, as will all of team Yoast. Why this…

Building a trusted web, step 1.

One of the biggest long-term trust problems of the web is reliably figuring out who published something first. Who was first has deep implications for ownership, and for areas like citation and (Google) news rankings. Today we have submitted an…

Quix with AlfredApp

I’ve built an AlfredApp workflow that makes quick SEO analyses on websites a lot easier. It basically prevents you from copy and pasting URLs into different tools a lot. I’m calling it Quix, after another tool I made, more on…

Traveling to Peru

Photo taken from Wiñay Wayna, includes an old building and someview

At the end of April, beginning of May, 2019, Marieke and I visited Peru with our kids. The main reason for going to Peru was to attend the wedding of two of our friends Jessie & Jorge. These friends also…