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The silence is deafening: Google’s “agentic” future leaves the WordPress economy behind
Google just announced a massive shift in how the internet shops, and the biggest platform on the web wasn’t even in the room. If you haven’t seen it yet, Google recently dropped a bombshell announcement regarding the future of online retail. They are rolling out a new “Universal Commerce Protocol” (UCP) and a suite of…
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From installation to integration: Making plugins “agent-ready”
In my last post, I discussed why a design system is the “visual rail” AI needs. But the “Architect” I’ve been describing doesn’t just care about how a site looks; they care about how it functions. The problem today is that even the smartest AI is often a “clueless” collaborator. You ask a coding assistant…
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Vibe coding is a trap: why WordPress needs a design system NOW
In my last post, I argued that WordPress needs to become a “Base AI”: a structured foundation that AI can understand and build upon. Before that, I wrote about The Rise of the Architect, the person who will shift from writing code to orchestrating systems. But there is a massive obstacle standing in the way…
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The generalization tax: why WordPress is still the smart architectural base
In my previous post, I discussed the demise of code copyright and mentioned what Dries referred to as the generalization tax. This had me thinking more about what that means for WordPress and investing in its ecosystem. For twenty years, the winning strategy in software was to build the “base layer”. WordPress won this race by becoming…
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A new path forward for WordPress, and for the open web
In December, I wrote about the state of leadership in the WordPress ecosystem. I shared how too much power rests with one person, and how the lack of transparent governance puts contributors and businesses alike in difficult positions. That post ended with a call: we need to lead. That wasn’t rhetorical. It was a pivot.…
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Innovation in WordPress: a look at plugin development
Introduction Recent observations have highlighted a significant surge in new plugin submissions to the WordPress repository, as noted in this post. We also know that Automattic recently “unpaused” their contributions, leading to some pretty critical articles like this one from Roger Montti. The increase in plugin submissions got Marieke and me wondering about the relationship…
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WordPress comments, cookies and caching
This post explains how WordPress uses comment cookies and why that is detrimental to your site’s caching. It then shows you how to fix this. When I wrote my previous post about WordPress leadership, I had anticipated getting a lot of comments. It turned out there were even more than I expected. This led to…
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Breaking the Status Quo
A vision for a new WordPress era WordPress is at a crossroads, now even more clearly then when I wrote my previous post on WordPress’s roadmap. I had very much intended to leave this topic alone for a bit until after the holiday break, until, last night, Matt imposed a holiday break on us all.…
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WordPress, and what should be on its roadmap
I was reading Hendrik Luehrsen’s excellent post “WordPress isn’t WordPress anymore“, and I decided I had to write more about this. I recently spoke at WordCamp NL about “The missing features of WordPress”, and these two things “touch”, in an important way. I love WordPress. I love WordPress plugins. I don’t love some of the…
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The People Behind the Platform: How WordPress’s Community Drives its Success
By Marieke van de Rakt and Joost de Valk WordPress marketing is a collaborative effort. WPBeginner, Yoast, BobWP, Siteground, Post Status, and the Repository are just a few of the many, many brands and individuals advocating for WordPress. We’re incredibly proud of the WordPress community. Amid the recent drama, we feel the community’s role and…
Category: WordPress
I write a lot about WordPress-related topics, as it’s one of the fields I “play” in the most. I write about and research WordPress market share, and share my conclusions here.
I also code WordPress plugins, which I then tend to write about too. And of course I have opinions and commentary on the entire WordPress project.